In this digital age, the idea of business cards might seem a little outdated. After all, you can just send someone your contact info from your mobile phone, can’t you? Or track them down on social media? The reality is that business cards are still highly relevant in...
As the semester comes to a close, many students find themselves feeling overwhelmed with all that they have left to do. Finals, projects, and end-of-semester assignments seem to pile up quickly, leaving little time for anything else. This can be a very stressful time...
As we head into the final term of the year, students studying art or other similar topics will be looking for student essentials to help finish projects. And our shop has a whole section dedicated to the key supplies you’ll need to keep your projects flowing smoothly....
One of the biggest problems in marketing is the tendency to fall into ‘business voice’ and become all corporate and official when talking about products and services. While that’s a fit for some industries, for many others, it means your marketing misses your customer...
Are you busy with your dissertation right now? Don’t forget to allow time for printing and binding. Unlike many types of coursework or exams that are submitted digitally, a dissertation needs to be printed and bound correctly. As printing experts based on the...
Organising an event is one thing but if you don’t get the right marketing in place for it, there’s a good chance it won’t succeed. That’s because no one will know the event is happening! How do you market an event effectively? Let’s take a look. Set your event...
Spring is when the year really starts to get going, when new beginnings are in our minds and the weather starts to warm up. But how can you use all of those spring feelings in your marketing? Here are some tips to help you have a spring-themed marketing campaign,...
No matter what type of art you want to try, one of the first things you need to get the hang of is the brush that works best. There are lots of different types and while some are pretty general in their use, others are designed for specific purposes. Let’s take a look...
The last couple of years have been extremely tough for students. If you’re feeling a little lacking in motivation right now, you’re most definitely not alone. As the end of January approaches, it’s really important to get your motivation back on track. Perhaps you...
Watercolour pencils are one of the staples of the art world, an ever-reliable product that most people start with when exploring the world of watercolour art. But if you are new to them, you might not realise how useful they are and how easy it is to get started with...